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Sr Professional, Product Marketing- Valuation & Appraisal Solutions

Company: CoreLogic
Location: Irving
Posted on: January 9, 2021

Job Description:

Job SummaryJoin the team that powers the global real estate economy - CoreLogic is an innovative, future focused company whose vision is to deliver unique property-level insights that power the global real estate economy.We are a $1.95 billion in sales company with more than 6,000 employees globally serving the financial services and insurance industries. We are evolving at a rapid pace and the clients we serve are challenged from every direction, which means we are growing and innovating to help drive their success. Working together, and differentiated by our superior data, analytics and data-enabled solutions, we empower our clients to make smarter business decisions through data-driven insights. We take initiative, are fully accountable, build respect and trust, make transparency a must-and engage, include and collaborate at every turn.We take pride in our work and believe in cultivating a work environment that supports and values our greatest asset: our talented employees.Job Description:Are you an experienced B2B Product Marketer with a proven track record that's ready to help take one of our fastest growing and most dynamic business units to the next level? If so, you may be the right candidate for our Senior Professional, Product Marketing position!This position will be responsible for becoming a resident expert on our Collateral Valuation products and services, the associated business goals and revenue objectives, the supporting product roadmaps and our target audience and competitors. Taking this knowledge, the successful candidate will collaborate closely with the business and product teams to create compelling value propositions for our products and solutions, along with the foundational materials used to drive our go to market campaigns. This role will report to the Senior Leader, Marketing for Underwriting and Workflow Solutions.

  • Be the primary Marketing point of contact for the Business Units and Product Lines
  • Be a trusted partner who collaborates closely with the BU/PL leaders to become an expert on our products/solutions and then successfully strategize, devise and execute integrated marketing plans to support the product roadmaps, strategic business objectives and revenue goals
  • Demonstrate ownership as the resident expert on our clients and prospects: who are they, what their pain points are, and how our products and solutions ease their pain
  • Grow a deep understanding of the competitive landscape by becoming the expert on our competition, on how they are positioned, and on how we need to position ourselves to win.
  • Collaborate and strategize with the Product Teams to develop compelling value propositions and persuasive messaging - and then create the foundational marketing materials to drive the go-to-market campaigns
  • Formulate and execute strategic marketing plans for the launch of new products and enhancements of existing products in partnership with our Campaign Management Team, including campaign tactics, budgets and reporting results
  • Assess the effectiveness of existing value proposition messaging on a regular basis, and propose updates as neededJob Qualifications:
    • 7-10+ years of proven product marketing success
    • Bachelor's degree in marketing, business or a related field (MBA preferred).
    • Strong interpersonal skills with the ability to effectively communicate, influence, collaborate, strategize and lead individuals across the organization.
    • Leverage strong organization, prioritization and communication skills to successfully execute while managing multiple (and potentially conflicting) priorities with aggressive deadlines
    • Experience succeeding in a high volume, fast-paced environment
    • Demonstrating a strong ability to learn on the fly to digest and apply new learnings
    • Must possess strong business acumen, initiative and organizational savvy to be successful in a matrixed environment.CoreLogic's Diversity Commitment:CoreLogic is fully committed to employing a diverse workforce and creating an inclusive work environment that embraces everyone's unique contributions, experiences and values. We offer an empowered work environment that encourages creativity, initiative and professional growth and provides a competitive salary and benefits package. We are better together when we support and recognize our differences.EOE AA M/F/Veteran/Disability:CoreLogic is an Equal Opportunity/Affirmative Action employer committed to attracting and retaining the best-qualified people available, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, disability or status as a veteran of the Armed Forces, or any other basis protected by federal, state or local law. CoreLogic maintains a Drug-Free Workplace.Please apply on our website for consideration.Privacy Policy - http://www.corelogic.com/privacy.aspxConnect with us on social media! Click on the quicklinks below to find out more about our company and associates.

Keywords: CoreLogic, Irving , Sr Professional, Product Marketing- Valuation & Appraisal Solutions, Advertising , Irving, Texas

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