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Automated Email Marketing Specialist

Company: PCR Staffing
Location: Irving
Posted on: June 25, 2022

Job Description:

Job DescriptionAutomated Email Marketing SpecialistThe Automated Marketing Specialist will be an integral member of Customer Experience team. You'll be responsible for developing and executing digital marketing campaigns that deliver a unified, personal experience for Financial customers, while leveraging cutting edge marketing technology via the Adobe Experience Cloud platform. If you have experience coding for email, a solid understanding of email best practices, can build multi-channel workflows, play nice with others and have the drive to tweak and tinker with new ideas, we'd like to hear from you. The successful candidate will be passionate about the digital landscape with desire for continuous learning and development; demonstrate accuracy (in building email campaigns, quality assurance, deploying of email campaigns, process documentation and reporting); meet utilization goals, and have high client satisfaction feedback. The Financial client is leading customer experience with the integration of Adobe Experience Cloud and we're on the cutting edge with every new feature in Adobe Campaign and Adobe Experience Manager. Our highly collaborative and dynamic environment is the perfect place for smart, motivated people to make an impact. With competitive benefits and a dedication to work-life balance, we are also a great place to come work. Build, proof, and revise highly dynamic email and mobile campaigns, templates and workflows in Adobe Experience Manager and Campaign Deploy email and SMS messages, and manage change rounds Maintain and update marketing automation programs Utilize Adobe Campaign, Excel and/or Salesforce to modify and update subscriber lists and create segmentation groups Communicate with internal team members effectively to execute email campaigns Complete quality assurance checks on every email campaign Provide actionable campaign optimization insights based on campaign analysis Collaborate and contribute ideas at marketing planning meetings Good understanding of designing for mobile devices and responsive design Develop and document efficiencies in current and future processes Thorough understanding of the email campaign building process with highly dynamic content Develop and manage highly dynamic email templates This is a direct hire role, 75k-89K plus benefits and bonus for Irving Texas based financial client , this role does have some onsite requirements- in a hybrid model. Main Duties/Required Skills: 2-4 years Digital Marketing experience required 2-4 years Adobe Campaign or similar marketing automation platform required Thorough understanding of the email campaign building process with highly dynamic content Think operationally and strategically; analyze issues, use sound judgement, generate new ideas/goes beyond the status quo Demonstrated ability to work independently and collaboratively with all levels of staff and management Ability to understand data and make decisions and recommendations based on analysis Strong communication/listening, presentation and influencing/negotiation skills Ability to solve problems creatively Nice to have Skills: 0-2 years Financial Services or Automotive Marketing Experience preferred Strong organizational skills and exemplary attention to detail Strong campaign management skills; ability to handle multiple program execution simultaneously and independently Excellent time management skills and the ability to work efficiently under tight deadlines Ability to discern creative best practices and an eye for visual media Ability to work with diverse departments across an organizationKey Skills: Email MarketingAdobe CampaignVisual MediaSalesforceBachelor's Degree Requirement: No, highly desired

Keywords: PCR Staffing, Irving , Automated Email Marketing Specialist, Advertising , Irving, Texas

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