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Regional Product Manager - Ductless

Company: Johnson Controls, Inc.
Location: Irving
Posted on: June 12, 2021

Job Description:

What you will do

The Regional Product Manager (RPM) is the person in charge of defining and managing the North American ductless line card including VRF and DFS (Ducted Free splits) products. In general, the RPM creates the regional product strategy and deliver the proper product roadmap in order to reach JCH NA growth objectives.

Major responsibilities include, but are not limited to, managing product line profitability, generating new market expansion, owning new product introduction and obsolescence, overseeing cost-out/value-engineering initiatives, defining and managing market research and assisting with brand development programs. This position also will lead our regional product management team and will oversee cross-functional development and project launch activities. The RPM will also need to coordinate and align regional strategies with our Global Product Management (GPM) and Engineering teams.

How you will do it

As a RPM, you will lead the team that represents the voice of the market and customer within the organization, acquire a thorough understanding of the needs of the VRF & DFS market by conducting market research supported by on-going visits to customers and non-customers for our key verticals and geographic markets. You will deeply understand the competitive environment and our product competitive position; develop and implement product line strategies and product portfolio to serve global market while optimizing product life cycle and overall product line profitability. You will make competitive analysis and pricing strategy.

You will forecast for current and define future market share targets, drive and measure product launch activities and make portfolio sales training presentations to design offices and customers. You will track and assess product metrics for financial performance and present product strategy roadmap to customers, sales team, and at trade shows. The RPM will also drive product line rationalization (end of life) and product margin improvement.

  • Market Analysis
  • Work with sales, strategy and organization leadership team to analyze markets and trends (Market demands, regulations, channels.) in order to detect the best growth opportunities for JCH NA.
  • Collect Voice of Customer by collaborating with Sales teams to ensure our offering fits with customer, sales and channel requirements.
  • Carry out market research.
  • Collect, consolidate and communicate to global development team technical requirements like performance, controls, refrigerant and certifications.
  • Analyze and benchmark competitors' offering.

  • Product Strategy:
  • Define North American VRF & DFS product strategy to achieve growth and profitability targets.
  • Envision regional product positioning. Ensure product innovation and differentiation.
  • Drive Gaps analysis for our product offer.
  • Work closely and coordinate efforts with our GPM team to develop the product attribute roadmap to serve our strategy.

  • Product Roadmap:
  • Follow our Global Product Planning Process (GP3), including best opportunities in our product development plan.
  • Conduct quantitative and financial business analysis, then present recommendations to senior management and work with GPM team to gain approval for development of product plan
  • Engage with manufacturing and other functional leaders to define the best manufacturing site. Engage in costing analysis.

  • Product Development:
  • Deliver GPM future Product Vision features, specification, cost and time to market in order to kick off product development. Ensure targets and market requirements are fully understood by the GPM team.
  • Participate in the product development through Gate reviews of our Product Development Process (PDP). Always ensure that expectations of customers and channels will be satisfied.

  • Sales Enablement:
  • Work with sales and Product Marketing team to define the needs in terms of sales support tools.
  • Train our regional sales teams on the new products, participate to elaborate the material (.ppt) with support of Engineering team and marketing team.
  • Participate in product launch, collect feedback of customers and channel during field events.
  • Follow up on new product introduction KPI performances.

  • Lifecycle Management
  • Collaborate with finance to review and understand overall portfolio performance.
  • Collaborate with sales and management team to review and understand market share and channel performance.
  • Rationalize the offerings. Detect cost down needs on existing range to meet profitability expectations.
  • Propose products improvement.
  • Define with GPM team the right timing for phase out of products that don't meet the financial targets or market expectations

What we look for

  • 10+ years of experience in HVAC equipment in product or program management, marketing, system applications or sales.
  • 5+ years of experience in Ductless VRF/DFS industry.
  • Bachelor's Degree in Mechanical/ Electrical Eng. or related technical field of study
  • Strong knowledge of HVAC equipment from OEM suppliers, key product features/ranges and specifications.
  • Demonstrable business management skills in a product management environment and technically savvy, possessing strong knowledge of business practices relating to the identified products.
  • Critical thinking and technical problem-solving.
  • Ability to work remotely and have the ownership and ability to provide innovative solutions to market needs.
  • Ability to understand different market dynamics and competition activity and build the product strategy according to market needs.
  • Experience with financial statements and preferably managed a P&L.
  • Advanced level skills with Microsoft Office (Excel, Word, & PowerPoint)
  • Outstanding organizational skills.
  • Proficiency in managing multi-task projects.
  • Excellent interpersonal skills.
  • Strong verbal and presentation skills.


  • Ability to envision and introduce creative tools for fast and effective interaction with the field combining high technical complexity and commercial interests in a seamless and user-friendly manner would be a significant plus.
  • Master's degree on business administration is a plus
  • Experience with Japanese culture is a plus
  • Bilingual capability in a business setting is a plus. (Chinese, Japanese is a plus)

Johnson Controls International plc. is an equal employment opportunity and affirmative action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, protected veteran status, genetic information, status as a qualified individual with a disability, or any other characteristic protected by law. For more information, please view EEO is the Law. If you are an individual with a disability and you require an accommodation during the application process, please visit

Keywords: Johnson Controls, Inc., Irving , Regional Product Manager - Ductless, Other , Irving, Texas

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