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Senior Business System Analyst

Company: Epsilon
Location: Irving
Posted on: July 21, 2021

Job Description:

Company Description

Epsilon is the leader in outcome-based marketing. We enable marketing that’s built on proof, not promises. Through Epsilon PeopleCloud, the marketing platform for personalizing consumer journeys with performance transparency, Epsilon helps marketers anticipate, activate and prove measurable business outcomes. Powered by CORE ID®, the most accurate and stable identity management platform representing 200+ million people, Epsilon’s award-winning data and technology is rooted in privacy by design and underpinned by powerful AI. With more than 50 years of experience in personalization and performance working with the world’s top brands, agencies and publishers, Epsilon is a trusted partner leading CRM, digital media, loyalty and email programs. Positioned at the core of Publicis Groupe, Epsilon is a global company with over 8,000 employees in over 40 offices around the world. For more information, visit Follow us on Twitter at @EpsilonMktg.

Job Description

Senior Business Systems Analyst

The Senior Business Analyst will assist with the implementation and support of a project for a large financial services client.  This role will be responsible for leveraging a solution knowledge to elicit business requirements and define epics and user stories that ensure that the solution implemented meets the client needs.

Core Values:

  • Passion – A feeling of intense enthusiasm towards or compelling desire for something.  Passion can range from eager interest in or admiration for an idea, proposal, or cause; to enthusiastic enjoyment of an interest or activity.
  • Collaboration – The process of consistently and proactively involving two or more people or organizations to work together to complete a task or achieve a goal.
  • Accountability – Taking responsibility for your actions and the  outcomes of those actions, reliably delivering on commitments, showing others you can be trusted to know what to do what you say you will do.
  • Innovation – The process of identifying new ideas, creative thoughts, or new devices/methods to solve new requirements, articulated needs, or existing market needs.
  • Appreciation – An outwardly visible expression of gratitude, thankfulness, or gratefulness, shown because of having received kindness or other types of generosity or goodwill.
  • Embracing Global Diversity – Willingly and enthusiastically accepting and supporting the delivery of services utilizing he right role in the right geography based on the work to be done.

Platform Delivery Leadership Competencies:

Leadership competencies are a set of behaviors and skills that can contribute to superior performance.  By focusing on competency-based leadership, Platform Delivery will be able to better identify our next generation of leaders.

Instills Trust

  • Gaining the confidence and trust of others through honesty, integrity, and authenticity.

Drives Results

  • Consistently achieving results, even under tough circumstances.

Being resilient

  • Rebounding from setbacks and adversity when facing difficult situations.

Optimizing work processes

  • Knowing the most effective and efficient processes to get things done, with a focus on continuous improvement.


  • Actively seeking new ways to grow and be challenged using both formal and information development challenges.


  • Facilitating effective project requirement/solution meetings while exhibiting confidence.
  • Helping implement technology solutions in a cost-effective way and builds key relationships with stakeholders/partners.
  • Ensuring the product backlog contains a healthy number of Epics to break down into a Feature level, ideally through a combination of ideas submitted from the client and Epsilon.
  • Understanding business needs, program goals, and underlying solution to balance incoming requests/suggestions with capabilities and budget.
  • Continual learning to stay abreast of industry trends and insights, as well as Epsilon products and services.
  • Leveraging appropriate subject matter experts to obtain architectural guidance to ensure extensible, stable, and flexible technical recommendations.
  • Partnering with the technical team, scrum masters, product owners, and Agile development teams to ensure seamless transition from Concepting to Build.
  • Documentation of solution through descriptive narrative detail and diagramming to obtain consensus and alignment across internal and external stakeholders.
  • Estimation of level of effort using relative and absolute sizing at various stages of product development.
  • Tracking requests in progress to achieve expedient time to market metrics while exceeding customer expectations on solutions delivered.
  • Conferring with client partners to understand creative or other requirements that may influence design.
  • Auditing solutions to determine platform, partner, client, testing, or other dependencies that may arise throughout the course of delivery.
  • Ensuring all prerequisites are met prior to grooming and refinement of stories.
  • Mentoring junior BSAs on the team.

Skills Required:

  • Strong written/verbal communication skills, including the ability to influence a wide range of stakeholders across all roles and levels.
  • Solid understanding of Relational Database Management Systems
  • Proficient in SQL
  • Proficient with Business Intelligence tools (e.g., Cognos)
  • Understanding of Email tools and technologies is a plus
  • Solid understanding of marketing concepts
  • Working knowledge of project management methodologies and creation of defined artifacts
  • Experience in Agile/Scrum development is a plus
  • Requires 5 years of related experience
  • MS Office including Excel, Word, PowerPoint, and Visio.


Additional Information

Great People, Deserve Great Benefits
We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly. If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career.

Epsilon is an Equal Opportunity Employer.  Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories.

Epsilon will provide accommodations to applicants needing accommodations to complete the application process.


Keywords: Epsilon, Irving , Senior Business System Analyst, Other , Irving, Texas

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