Lead Digital Solutions Consultant- CDP (Remote)
Company: Epsilon
Location: Irving
Posted on: May 13, 2022
Job Description:
Company DescriptionJob DescriptionEpsilon's Digital Experience
practice helps marketers enhance the effectiveness of their complex
digital marketing programs by orchestrating the interaction of
their customer and prospect data in online, TV, mobile and social
channels. - The Digital Experience practice is comprised of
digitally focused teams inclusive of design, campaign
orchestration, machine learning, digital data enablement, and
marketing orchestration. - As a combined digital marketing strategy
group, we connect technology and data to marketing objectives and
solve digital marketing problems for our clients. -Lead Digital
Solutions Consultant, CDPThe Lead Digital Solutions Consultant is
responsible for one or two work streams and possesses a passion for
innovative thinking and curiosity, which yields high value results
for our clients. - This role is part of a dynamic team that thrives
in a fast-paced environment, values continued professional
development, and will work effectively with cross-functional teams
to design, build, and roll-out data management strategies and
services that deliver on the client's vision. - Projects include
orchestrating and facilitating online and offline data flows to
Customer Data Platforms (CDP) or other digital media,
orchestration, or personalization platforms, and executing
multi-channel campaigns.This is a client facing role with the
ability to work through complex use cases and solution on the spot;
as well as handling ambiguous requests or demands from clients that
don't fully understand the tools. - You'll have a role on the
consulting team to evaluate new or existing digital platform
capabilities, working with clients on developing marketing use
cases, and hands on technical platform administration and
consultation. - -Successful candidates will draw on past experience
in digital media, advertising operations, campaign management,
media buying or selling, or digital optimization to collaborate
with client, agencies, and internal teams to deliver results for
our clients. -Responsibilities:
- Contribute to digital solutions engagements across
multi-functional workstreams, including CDP, DMP, offline data
onboarding, big data orchestration, analytics, and digital media
campaigns.
- Serve as one of your client's valued digital ecosystem
resources.
- Work with the internal teams and vendors to develop solutions
to meet clients unique requirements, which include combinations of
data, technology, partners, data integrations and analytics.
- Maintain client relationships, often serving as the primary
day-to-day contact.
- Collaborate and guide cross functional teams competing
priorities, several stakeholders, and tight timelines.
- Conduct business analysis - lead process to derive insights
from analytics output.
- Establish trust and build relationships with clients, as well
as internal and external partners.
- Monitor engagement progress and maintain an account status
dashboard summarizing all work streams.
- Participate in client business reviews, as needed.
- Accountable for successful delivery of client commitments for
your work streams. -Business Qualifications:
- Bachelor's Degree required, Master's Degree a bonus, in the
field of technology or business.
- 5 years minimum hands on experience in digital advertising
technology or media strategy, analytics or digital agency; at least
3 years in client-facing role
- Polished business professional with strong communication
skills, able to effectively communicate with people from difference
functional areas and different levels of responsibility.
- Experience with digital campaign operations, digital data
movement.
- Offline to online data onboarding experience a plus.
- Experience with digital integrations across multiple technology
vendors
- Comfortable working in a fast paced, deadline driven
environment.
- Demonstrated success autonomously managing complex projects
that require input from many stakeholders
- Ability to creatively solve problems.
- Demonstrates strong client service, and technology
comprehension.Technical Qualifications
- Hands on DMP or CDP experience, digital analytics, and offline
data onboarding experience is ideal
- Experience with ETL tools, Web Analytics platforms
administration, SQL query, Customer Journey Orchestration tools is
a plus.Scope of Job
- 30% travel
- Contact throughout Epsilon and Publicis Groupe
- Frequent contact with clients
- Competitive salary and benefitsQualificationsAdditional
InformationWhen you're one of us, you get to run with the best.
-For decades, we've been helping marketers from the world's top
brands personalize experiences for millions of people with our
cutting-edge technology, solutions and services.Thanks to the work
of every employee, Epsilon products and services have been
recognized as industry-leading by the Forrester Wave---. We process
more than 500 billion consumer actions each day and hold many
patents of proprietary technology, including real-time modeling
languages and consumer privacy advancements. And our CORE ID - is
the industry's most accurate, stable and scalable identity solution
that helps brands recognize and reach 200M+ U.S. consumers in a
privacy-safe way.Positioned at the core of Publicis Groupe, Epsilon
is a global company with more than 8,000 employees around the
world. For more information, visit -Great People Deserve Great
BenefitsWe know that we have some of the brightest and most
talented associates in the world, and we believe in rewarding them
accordingly. If you work here, expect competitive pay,
comprehensive health coverage, and endless opportunities to advance
your career.Epsilon is an Equal Opportunity Employer. - Epsilon's
policy is not to discriminate against any applicant or employee
based on actual or perceived race, age, sex or gender (including
pregnancy), marital status, national origin, ancestry, citizenship
status, mental or physical disability, religion, creed, color,
sexual orientation, gender identity or expression (including
transgender status), veteran status, genetic information, or any
other characteristic protected by applicable federal, state or
local law. Epsilon also prohibits harassment of applicants and
employees based on any of these protected categories.Epsilon will
provide accommodations to applicants needing accommodations to
complete the application process.For San Francisco Bay and Los
Angeles Areas: Epsilon will consider for employment qualified
applicants with criminal histories in a manner consistent with the
City of Los Angeles' Fair Chance Initiative for Hiring Ordinance
and San Francisco Police Code Sections 4901-4919, commonly referred
to as the San Francisco Fair Chance Ordinance. -Applicants with
criminal histories are welcome to apply.REF150037V#LI-SJ1
Keywords: Epsilon, Irving , Lead Digital Solutions Consultant- CDP (Remote), Professions , Irving, Texas
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